The project develops a digital onboarding program for new sales employees at a company that sells products and services requiring specialized knowledge and sales skills, aiming to prepare employees before they begin actual dealings with customers. The onboarding experience combines product knowledge, sales skills and situations that simulate the nature of the work, with assessments to measure comprehension and readiness, helping employees move in an organized way from getting to know the products and their role to real application in the work environment.
The long onboarding period for sales employees before they start actual work
Varying levels of knowledge among new employees
Difficulty transferring sales and specialized knowledge quickly
Reliance on traditional, non-interactive training
Weak employee readiness at the first customer contact
A dedicated digital onboarding program for new sales employees
Interactive learning journeys covering sales and specialized knowledge
Simulation of realistic sales situations with performance assessment
Training content built on real scenarios
An instant assessment system to measure employee readiness
A unified training experience for all sales teams
* Numbers marked as (estimated) are based on global market standards
Significantly shortened the onboarding period for sales employees
Raised employee readiness before the first customer interaction
Improved sales performance through practical, interactive training
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